Max Who?

ZSOL (/sɒl/).


For over 15 years I’ve worked as an engineer in marketing and advertising. I love reading good fiction and non-fiction stories about robots and artificial intelligence. I have a particular inclination for stories that deal with the mysteries of the human mind and our perception of reality (think Philip K. Dick).


I blog about everything related to writing in the digital age, self-publishing, marketing, and of course, sci-fi and other fiction writing.


Oh, and I confess I borrowed the tagline of “writing is thinking”.


Of the many men whom I am, whom we are, I cannot settle on a single one. - Pablo Neruda